Digital Marketer (B2C)

Positions: 2

Experience Range: Minimum 2 years 

Job Location: Pune, India

Employment: Full Time


Role

We’re seeking a talented and creative Digital Marketing Expert to join our dynamic team. You’ll play a pivotal role in driving the growth and visibility of our innovative AI/IoT products through effective digital marketing strategies, including video content creation and distribution.


Responsibilities

  • Develop and execute comprehensive digital marketing campaigns aligned with our business objectives.
  • Conduct market research and competitor analysis to identify target audiences and trends.
  • Create engaging content, including blog posts, articles, social media posts, email campaigns, and videos.
  • Optimize website content and landing pages for search engines (SEO).
  • Manage and optimize paid advertising campaigns on platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
  • Track and analyze key performance indicators (KPIs) to measure campaign success and make data-driven recommendations.
  • Stay up-to-date with the latest digital marketing trends and technologies.
Qualifications
  • Proven experience in B2C digital marketing, with a strong focus on AI/IoT or technology products.
  • Excellent understanding of SEO, SEM, social media marketing, email marketing, content marketing, and video production.
  • Strong analytical skills and ability to interpret data to drive results.
    Creative thinking and problem-solving abilities.
  • Strong communication and interpersonal skills.
  • Experience with video editing software (e.g., Adobe Premiere Pro, Final Cut Pro) is a plus.
To Apply

Please submit your resume and a portfolio showcasing your previous work, including any video content you’ve created. In your cover letter, please highlight your experience in B2C digital marketing, your skills in video production, and how your skills align with our company’s goals.